Marketing managers oversee the marking process. They gather information and analyze the products or services they want to sell. They research trends in buying and selling, develop ideas for new products, and work with advertising managers to figure out how to sell a product or service. Marketing managers also develop a budget for the marketing process or campaign, research who wants the product, and gather opinions about the product to help develop and refine their marketing plan.
Helpful high school courses for a career as a marketing manager include:
- Accounting
- Banking & Finance
- Computer Applications
- Economics
- Introduction to Business
- Marketing
- Probability & Statistics
- Psychology
- Sociology
Becoming a marketing manager might be the right pathway for you if...
- You enjoy working with people and on a team
- You like problem-solving and making decisions
- You enjoy working on computers
- You have an interest in advertising or selling products or services
- Metropolitan State University
- Minnesota State University, Mankato
- St. Cloud State University
- Winona State University
- Augsburg College
- Hamline University
- University of St. Thomas
- University of Minnesota, Twin Cities
- University of Minnesota, Crookston
- University of Minnesota, Duluth